SMART VALOR - your trusted gateway to blockchain tech

The first European exchange listed on NASDAQ First North.

Alumni of Thomson Reuters Incubator

Europe's 10 Most Exciting Technology SMEs

Selected by Swiss Innovation Agency for Government Grant

SMART VALOR wins in Lions Den Switzerland

What we do


SMART VALOR is a Switzerland-based technology fintech company founded in 2017. It has the distinction of launching the first fully regulated digital asset exchange out of Liechtenstein back in 2019. In 2022 the company became the first European digital asset exchange listed on Nasdaq First North. Through our subsidiary in Germany, SMART VALOR Services GmbH, we are providing software development services at the intersection of WEB3 and AI. 

We serve our business customers with a variety of technical solutions. With a proven track record of delivering robust financial solutions, never experiencing any type of security breach during the seven years since its inception, we are proud of having established ourself as a trusted gateway to WEB3 technology. 


Key pillars of SMART VALOR


Digital Asset Exchange
Digital Asset Exchange


Exchange Services:  advanced trading, simple buy/sell, custody, 
staking, fiat on- and off ramp

Assets: over 200 trading pairs of cutting-edge WEB3 and AI 
technology projects in CHF, EUR, USD, GBP


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Exchange API Platform
Exchange API Platform


Service: Reliable and scalable crypto exchange API for retailers, 
merchants and wallets

Client example: powering Bitcoin purchase on 1,500 tickets machines 
of Swiss National Railways


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Project: white-label solution and licencing cover for banks and trading platforms who want to offer crypto trading and custody to their clients

SMART VALOR role: API integration with Swiss bank Dukascopy, providing their customers with crypto trading and SMART VALOR customers with banking services


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WEB3 AI Project
WEB3 AI Project


Project: ELONN.AI is being built as an AI-powered meta-layer which 
supports investment decisions and takes over the transaction execution.

SMART VALOR`s Role: Acting as initiator and main developer of the open-source, community-powered project ELONN.AI


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People behind SMART VALOR


Oliver Feldmeier  

CEO & Co-founder

  • Founder Verto Advisory AG
  • Strategy Advisor CapGemini


Olga Feldmeier  

Board Chairman & Co-founder

  • Ececutive roles at UBS, Barclays, BCG
  • Managing Partner at Xapo


Markus Rinderer

Board Member

  • Co-founder PAY.ON
  • ACI Worldwide
  • ex Head of Platform Business


Daniel Gutenberg  

Board Advisor

  • Partner in Venture Incubator
  • Swiss corporate venue fund
  • Chairman of SumUp.


Matthew Roszak

Board Advisor

  • Chairman and co-founder BLOQ
  • Founding partner TALLY Capital


Jan Risberg

Board Member

  • Chairman of Ovation Sports and NASDAQ-listed Tethys Oil AB 2005-2014
  • Previously Head of London Branch at Ledstiernan AB


Ron Chiong

Board Advisor

  • CEO AvantFaire Singapore, impact investing
  • Associate Director at Securities and Futures Commission Hong Kong


Fong Jek

Board Advisor

  • Chief Investment Officer Jubilee Capital
  • Managing Director Millennia Ventures


Martin Gren

Board Advisor

  • Chairman and co-founder Axis Communications AB
  • Member of the Royal Swedish Academy of engineering sciences


Timo Soininen

Board Advisor

  • CEO and co-founder of Small Giant Games
  • Founding partner and board chairman Spinnova


SMART VALOR Regulatory Status

SMART VALOR is operating out of two premium jurisdictions trusted by millions of investors globally.



Financial Intermediary in the field of asset management.

Member of VQF, a Swiss regulatory organization supervised by FINMA.

Look up SMART VALOR in the FINMA registry



FMA approved digital asset exchange and token custodian.

Subject to the Liechtenstein Due Diligence Act (AML) Anti-Money Laundering.

Look up SMART VALOR in Liechtenstein Commercial Registry

Featured in the press


Our Partners

Meet our Partners. We believe great impact cannot be made alone.



Headquarter in Zug, Switzerland

SMART VALOR AG Switzerland
Baarerstr 10, 6300 Zug

  Office in Vaduz, Liechtenstein

SMART VALOR AG Liechtenstein
Birkenweg 6, 9490 Vaduz

Office in Munich, Germany

HRB 244361
Landsberger Str. 155, 80687 München