SMART VALOR - your trusted gateway to blockchain tech


The first European exchange listed on NASDAQ First North.

thomson reuters

Alumni of Thomson Reuters Incubator


Europe's 10 Most Exciting Technology SMEs


Selected by Swiss Innovation Agency for Government Grant

SMART VALOR wins investment at Die Höhle der Löwen

SMART VALOR wins in Lions Den Switzerland

What we do

SMART VALOR was founded in 2017 in Switzerland, one of the leading hubs for blockchain technology. We became the first authorized digital exchange in the region. Forbes nominated SMART VALOR as top 10 technology SME in Europe and Swiss Government selected us for Swiss innovation grand.

Today SMART VALOR has grown into full-service investment platform for digital assets serving two groups of customers: retail customers from over 130 countries and financial institutions.

Two Pillars of SMART VALOR


Service: simple buy/sell, advanced trading, yield products & custody.
Assets: cutting-edge technology projects, decentralized finance, cryptocurrencies, and other digital assets.

Financial institutions

Service: we enable banks and fintechs to offer digital assets to their customers.
Advantage: significantly reduce time-to-market and investment costs, outsource regulatory authorizations and compliance.

The Big Idea

Today, the digital and real worlds exist separate from each other. Blockchain technology enables the tokenization of real assets, connecting these worlds. The big idea we are working on is a bridge between the digital and real worlds to make assets fully digital, simply transferable and accessible.

Explore our NFT marketplace:VALOR Prime(in Beta)

Who is behind SMART VALOR

The Leadership Team
Oliver Feldmeier
CEO & Co-founder
  • Founded his first company Verto Advisory Inc. in 2010
  • Large-scale IT implementation projects for Swiss insurance companies
  • CapGemini
  • Masters Reutlingen University, Germany
  • MBA from EGADE, Tec de Monterrey, Mexico
Olga Feldmeier
Executive Board Chairman & Co-founder
  • Commercial Managing Partner at Xapo, Bitcoin custodian, later partially sold to Coinbase
  • Enabled the first Bitcoin license in Switzerland
  • Executive Director at UBS Wealth Management CEE
  • VP at Barclay Capital
  • Strategy consultant at Boston Consulting Group
Zsolt Finta
Head of Finance & Accounting
  • 13 years of experience in Finance & Accounting mostly at Intel Corp and the European Patent Office
  • Start-up advisor and Subway franchisee
  • Graduated with distinction from McGill University, Montreal (Bachelor's) and CEU, Budapest (MBA)
Adrian Faulkner
General Counsel
  • 15 years experience as an in-house lawyer
  • BBC Worldwide and VCCP (Chime Group)
  • Co-founder of Groofi (crowdfunding)
  • Co-founder of company 40 Partners (TV Production).
Board of directors and advisors
Jean-Baptiste Zufferey
Board Member
  • Member of the FINMA board of directors 2009-2014
  • Professor at the University Fribourg
Jan Risberg
Board Member
  • Chairman of Ovation Sports and NASDAQ-listed Tethys Oil AB 2005-2014
  • Previously Head of London Branch at Ledstiernan AB
Markus Rinderer
Board Member
  • Co-founder PAY.ON
  • ACI Worldwide
  • ex Head of Platform Business
Manuel Ebner
Board Advisor
  • Country Executive Switzerland for Bank of America
  • ex CEO BZ Bank

SMART VALOR Regulatory Status

SMART VALOR is operating out of two premium jurisdictions trusted by millions of investors globally.

Our Partners

Meet our Partners. We believe great impact cannot be made alone.


Headquarter in Zug, Switzerland
SMART VALOR AG Switzerland
Baarerstr 10, 6300 Zug
Office in Vaduz, Liechtenstein
SMART VALOR AG Liechtenstein
Birkenweg 6, 9490 Vaduz
Office in Munich, Germany
HRB 244361
Landsberger Str. 155, 80687 München